The Accountant Storyteller: Building Financial Narratives at High-Growth Startups
Edwine Alphonse shares how her journey from aspiring novelist in Haiti to first accountant at high-growth companies like Circle and Ramp shaped her unique approach to financial storytelling. She discusses why accountants should embrace their power as business storytellers rather than letting finance teams take the lead, and explores how AI can free accountants from "silly work" to focus on strategic analysis and relationship building. Edwine also reveals her mission to help startup accountants recognize their untapped potential and build the operational foundations that enable company growth.
Connect with Edwine
https://www.thebalancedsheets.com/
https://www.yourstartupcpa.com/
Learn more about Trullion
https://trullion.com
Connect with Isaac Heller
https://www.linkedin.com/in/isaacheller
Get NASBA Approved CPE or IRS Approved CE
Launch the course on Earmark to get free CPE/CE for listening to this episode.
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This podcast is a production of the Earmark Media
- (00:00) - Introduction and Welcome
- (01:17) - Edwin's Career Journey
- (11:19) - Life in Haiti and Cultural Reflections
- (18:16) - The Value of Accounting in Career and Immigration
- (22:11) - Storytelling in Accounting
- (26:54) - The Value of Accounting in Business
- (27:50) - Challenges and Opportunities in Strategic Accounting
- (29:52) - Introducing Your Startup CPA
- (31:05) - Helping Founders and Startups with Accounting
- (41:01) - The Role of AI in Accounting
- (49:07) - Reflections and Future of Accounting
Connect with Edwine
https://www.thebalancedsheets.com/
https://www.yourstartupcpa.com/
Learn more about Trullion
https://trullion.com
Connect with Isaac Heller
https://www.linkedin.com/in/isaacheller
Get NASBA Approved CPE or IRS Approved CE
Launch the course on Earmark to get free CPE/CE for listening to this episode.
Review
Leave a review on Apple Podcasts or Podchaser
Subscribe
Subscribe to the AI: Accounting Intelligence podcast in your favorite podcast app!
This podcast is a production of the Earmark Media
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